Next Steps

For me

  • Continue to build Community & Conversation.
  • Roll out the site to the general public.

For you

  • Experiment with your own social-media strategy.
  • Join my community to take part in an ongoing conversation.
  • Win a book!

Nine Gentle Suggestions for the Social-media Noob

  • Be real.
  • Be consistent.
  • Be careful.
  • Be active.
  • Be considerate.
  • Be interactive.
  • Be specific.
  • Be yourself.
  • Be a pioneer.

Create Your Own Social-media Strategy

  • Start with your business goals.
  • Leverage the networks you’re already using.
  • Become a user.
  • Find out which social media your clients are already using.
  • Learn from leaders in your industry.
  • Don’t put all your eggs in one basket.
  • BUT don’t spread yourself too thin, either.
  • Don’t be afraid to ask for help.

Resources: Odds & Ends

Go2Web20
Go2Web20

 

Gravatar
Gravatar

 

Jott
Jott

 

Open ID
Open ID

 

Resources: Metrics

Google Analytics
Google Analytics

 

Facebook Insights
Facebook Insights

 

Hubspot
 

Alexa
 

Woopra
 

Resources: Aggregating

Google Reader
Google Reader

 

Meebo
 

Plaxo
 

EventBox
 

Ping.fm
 

Resources: Chat/Instant Messaging

Skype
Skype

 

iChat
 

Yahoo Messenger
 

Windows Live Messenger
 

AIM
 

Resources: Knowledge-sharing

Wikis

Wikipedia
Wikipedia

 

PBworks
PBworks
(See a live example.)
 

Q&A sites

Yahoo! Answers
Yahoo Answers

 

LinkedIn Answers
 

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