For me

• Continue to build Community & Conversation.
• Roll out the site to the general public.

For you

• Experiment with your own social-media strategy.
• Join my community to take part in an ongoing conversation.
• Win a book!

Anderson, Chris.
The Long Tail: Why the Future of Business is Selling Less of More
 

Jarvis, Jeff.
What Would Google Do?
 

Levine, Rick, et al.
The Cluetrain Manifesto: The End of Business As Usual
 
Read the original edition of the book online.
 

Shirky, Clay.
Here Comes Everybody: The Power of Organizing Without Organizations
 

Flyte
 

Here Comes Everybody

 

Junta 42—The Content Marketing Revolution

 

Mashable (especially “The Do’s and Don’ts of Sharing”)
 

ProBlogger
 

Seth Godin’s Blog

 

Twitip
 

• Be real.
• Be consistent.
• Be careful.
• Be active.
• Be considerate.
• Be interactive.
• Be specific.
• Be yourself.
• Be a pioneer.

• Start with your business goals.
• Leverage the networks you’re already using.
• Become a user.
• Find out which social media your clients are already using.
• Learn from leaders in your industry.
• Don’t put all your eggs in one basket.
• BUT don’t spread yourself too thin, either.
• Don’t be afraid to ask for help.

Go2Web20
 

Gravatar
 

Jott
 

Open ID
 

Google Analytics
 

Facebook Insights
 

Hubspot
 

Alexa
 

Woopra
 

Google Reader
 

Meebo
 

Plaxo
 

EventBox
 

Ping.fm
 

Skype
 

iChat
 

Yahoo Messenger
 

Windows Live Messenger
 

AIM
 

Wikis

Wikipedia
 

PBworks (See a live example.)
 

Q&A sites

Yahoo Answers
 

LinkedIn Answers